Phrasee
Boost Your Voice, Enhance Your Options
Revolutionize marketing with AI: Easily refine content, captivate audiences, and increase conversions.
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Overview
Phrasee is like a super-smart AI buddy for big-time marketers looking to spice up their digital marketing game. It's all about crafting, tweaking, and personalizing those catchy messages we all see in emails, texts, app notifications, and social media posts. Instead of just guessing what might work, Phrasee digs into the data to really understand what grabs people's attention, drives them to act, and keeps them coming back for more.
At its heart, Phrasee is powered by some serious tech—big language brains mixed with its own special sauce of natural language generation. This combo means it can whip up marketing content that's not just effective but also sounds like it came straight from the brand itself. Plus, it's got these cool tools that make sure every message is not just on-brand but is set up to really perform, thanks to lessons learned from a whole bunch of experiments.
Use cases
Email Marketing Boost: Phrasee crafts irresistible email subject lines, engaging body content, and compelling CTAs, all tuned for higher open rates and conversions. Perfect for a variety of campaigns, from promos to welcome emails, ensuring your messages resonate with your audience.
Push Notification Magic: Grab users' attention with standout push notifications for apps and websites. Whether it’s for promotions, re-engaging users, or updates, Phrasee ensures each message boosts engagement and encourages return visits.
SMS Marketing Mastery: With Phrasee, send succinct, impactful SMS messages that get read and acted upon. Ideal for promotional offers, reminders, and updates, maximizing direct communication with customers.
Social Media Content Creation: Elevate your social media presence on platforms like Facebook and Instagram. Phrasee helps craft and optimize organic posts and paid ads, enhancing engagement and brand visibility.
Web and App Content Personalization: Create on-brand, high-converting web and app copy with Phrasee, including headlines, product descriptions, and CTAs. Supports A/B testing and optimization to improve user experience and conversion rates.
Google Ads Optimization: Stand out in Google Search and Display Ads with optimized ad copy from Phrasee, driving clicks and conversions through attention-grabbing content targeted at your audience.
Content Experimentation and A/B Testing: Phrasee simplifies A/B/N testing across digital channels, allowing marketers to quickly find the most effective messaging strategies, leading to ongoing marketing improvement and optimization.
Users & Stats
Website Traffic
Traffic Sources
Users by Country
FAQ
What is Phrasee?
Phrasee is an AI-driven powerhouse for marketers, crafted to pump out and fine-tune content for emails, social media, SMS, and beyond. It's all about using artificial intelligence to whip up content that not only engages but also perfectly matches your brand's vibe, giving your marketing efforts a serious boost.
How does Phrasee work?
At its core, Phrasee combines the smarts of big language models with its own special tech to create content that feels tailor-made for your brand and speaks directly to your audience's likes. Plus, it's got nifty features for making sure your campaigns hit harder and resonate more.
What features does Phrasee offer?
With Phrasee, you get to play with unlimited content generation, peek into the future with performance predictions, keep your brand's voice consistent, run automated experiments, integrate smoothly with top-notch CDPs and DXPs, dive into detailed insights and reports, and rely on top-tier security.
What are the main use cases for Phrasee?
Whether it's catchy email subject lines, blog posts, product blurbs, social media snippets, or SMS texts, Phrasee has got you covered. It's all about dialing up the engagement, conversions, and loyalty from your audience, making sure every word works in your favor.
What sets Phrasee apart from other AI marketing tools?
What makes Phrasee stand out is its slick mix of generative AI, brand-tuned controls, and a keen eye for what engages and converts. This means you're not just getting content; you're getting content that's optimized to perform, setting Phrasee apart as a holistic marketing mate.
Pricing & discounts
| Feature | Phrasee Enterprise Generation Plan | Phrasee Enterprise Optimization Plan |
|---|---|---|
| Pricing Structure | Flexible enterprise pricing, billed annually | Flexible enterprise pricing, billed annually |
| Unlimited Content Creation | Yes, across email, ads, blogs/articles, product descriptions, social media posts, SMS, push notifications, and web/app | Yes, includes all Generation Plan features |
| Unlimited Seats | Yes, allows multiple team members to use the platform simultaneously | Yes, includes all Generation Plan features |
| Brand Voice and Style Guide Controls | Industry-leading controls to ensure content aligns with your brand's voice and style | Yes, includes all Generation Plan features |
| Performance Prediction | AI predicts content performance to make each piece more effective | Yes, includes all Generation Plan features |
| AI-Powered Content | Natural-sounding, safe, and controlled content generation without needing in-depth prompt expertise | Yes, includes all Generation Plan features |
| Optimized Content | Not specified | Yes, AI optimizes content based on audience reactions to enhance promotions, loyalty, retention, and customer acquisition |
| Automated Experimentation | Not specified | Yes, tools to test and learn from content performance |
| Seamless Deployment | Not specified | Yes, easy integration with major CDPs and DXPs |
| In-Platform Insights and Reporting | Not specified | Yes, access detailed performance data and customer insights within the platform |
| Enhanced Security and Support | Not specified | Yes, includes enterprise-grade security measures and dedicated customer support, offering strategic guidance on AI implementation in marketing efforts |
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Team
Dan Head: At the helm as CEO, Dan brings a wealth of experience with 27 years in the tech scene. He's navigated Braze to its IPO and is recognized as a guru in marketing and brand strategy. When not charting the course of innovation, Dan can be found indulging in sea activities, surrounded by his family in the UK.
Patrick Forquer: As the Chief Revenue Officer, Patrick's expertise is built on over 15 years of navigating tech sales and forging partnerships. His journey has seen him at Braze and Accenture, and he's a proud Duke alumnus. Now calling Brooklyn home, Patrick balances life with family, running, and a passion for water sports.
Jasper Pye: Our Chief Technology Officer, Jasper, is a cornerstone of Phrasee's founding team, with a keen focus on Generative AI. This Adelaide native brings a fusion of product innovation and tech leadership to the table. Jasper's love for Italy and music keeps him inspired outside the tech world.
Toby Coulthard: Toby, the Chief Product Officer, boasts a rich tech pedigree with stints at IBM and Salesforce. Originally from the UK, his adventurous spirit has led him to New York, where sailing and winemaking fill his leisure time.
Dan Head
CEO
Patrick Forquer
CRO
Jasper Pye
CTO
Toby Coulthard
CPO
Funding
Phrasee, the trailblazer in AI for marketing content, just hit a new milestone by racking up $5.3 million from three funding rounds. Their latest cash boost on March 16, 2022, comes from a Private Equity round, marking an exciting phase of growth and innovation for the company. With backing from four investors, including the recent additions of Capital D and Galvanise Capital, it's clear there's a strong belief in Phrasee's cutting-edge AI tech and its power to transform digital customer engagement.
Published by: Nazarii Bezkorovainyi
16 February 2024, 12:00AM
