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Top 3 complimentary AI resources for marketing startups

7 mins

Greg Russell

Published by: Greg Russell

21 December 2023, 05:15PM GMT+00:00

In Brief

Discover the top three AI tools that can greatly benefit startups in the field of marketing.

Learn how these free AI tools can help startups streamline their marketing efforts and achieve better results.

Explore the features and functionalities of each AI tool and understand how they can be leveraged for marketing success.

Find out how startups can use AI tools to automate tasks, analyze data, and gain valuable insights for their marketing strategies.

Top 3 complimentary AI resources for marketing startups

3 Free AI Tools for Startups in Marketing

Starting a new business? Want to make an impact in the world of marketing? You're going to need the right tools in your arsenal. And we're not just talking about a snazzy website or slick social media accounts. You need advanced, cutting-edge tech that can help you stand head and shoulders above your competitors. The good news? There are plenty of AI tools out there designed explicitly for this purpose. Even better, there are some you can use for free. Let's dive into three of the best free AI tools for startups in marketing.

The Power of Marketing

In the realm of marketing, artificial intelligence is no longer an optional extra. It's a must-have. AI can help businesses to automate tedious tasks, gain deep insights into their customers' behaviour, personalise their marketing efforts, and much more. By harnessing the power of AI, even the smallest of ventures can compete with the big leagues.

The key is knowing which tools to use and how to use them. That's where we come in. We've researched and tested countless AI tools, separating the wheat from the chaff, to provide you with a list of the top three free AI tools that every startup in marketing needs to consider.

1. HubSpot's AI-Powered Marketing Tools

The first tool on our list is HubSpot. It offers an array of AI-powered marketing tools that can help startups supercharge their marketing efforts. With its easy-to-use interface and robust functionalities, HubSpot's free AI tools efficiently streamline various marketing tasks, such as email marketing, social media handling, and content creation.

The power behind HubSpot's marketing tools is the use of AI. The ability of the AI to learn and understand users' behaviors and patterns are remarkable. Not only does this lead to more targeted and effective marketing strategies, but it also saves you a ton of time and effort that you would have otherwise spent on manual tasks.

For instance, let's talk about HubSpot's Email marketing tool. AI is used here to predict the best time to send emails to your prospects based on their previous engagement data. The result? Improved open and click-through rates. Also, the AI-powered content creation tools allow you to produce more engaging content that resonates with your audience.

Similarly, HubSpot's social media tool uses AI to schedule posts at times when your audience is most likely to be online and engage with your posts. This ensures that your social media strategy is both efficient and effective, helping your startup gain the visibility it deserves.

Here's another cool feature - HubSpot's AI can even suggest the most effective CTAs (Call to Actions) to use in your marketing campaigns, again, based on data from previous user engagements.

In conclusion, HubSpot's AI-powered tools are designed to help your startup get the most out of your marketing. This free AI toolset is not just about automating repetitive tasks, but also about creating a smarter, more effective marketing strategy that yields better returns on your efforts.

2. Phrasee

Next up, is Phrasee. This tool utilizes advanced AI algorithms to generate high performing and engaging marketing copy. Imagine having a copywriter that works around the clock, doesn't call in sick and is consistently on-brand. Sounds like a dream, right? But with Phrasee, it's reality. Its AI is designed to learn your brand’s voice and deliver copy that really connects with your audience.

For startups, this tool can be a game changer. Phrasee offers dollops of benefits that make it an AI tool worth considering. Apart from creating copy, it also aids in email subject line optimization and push notification creation. This not only saves your time but also increases marketing efficiency.

But here's the key. It's not just about automation. It's about smart automation. Phrasee uses natural language generation and deep learning algorithms to create human-like text. It's designed to understand the nuances of human communication and can create copy that sounds natural and engaging.

Most importantly, all this happens in real time. That means, every interaction your customers have with your brand is enriched with tailored, personalized communication. Whether it's a promotional email, a push notification, or a social media ad, Phrasee ensures that every piece of copy echoes your brand's voice.

And the good news is that Phrasee offers a free trial. So, you can test it out without any commitment. The only question you need to ask yourself is – are you ready to let AI take your marketing to the next level?

3. Mailchimp's Automations

Last on the list but certainly not least, is Mailchimp's Automations. Efficiency is the name of the game when you're a startup. Mailchimp's AI can help automate your email marketing processes. From personalized product recommendations to the scheduling of regular customer updates, it's AI capabilities free up your time to focus on other important business activities.

Getting started with Mailchimp's Automations is also a breeze. An intuitive and user-friendly interface makes it easy even for beginners to navigate and implement their AI tools. This ease-of-use is especially beneficial for startups, where every team member wears multiple hats, and everyone can reap the benefits of these automated tools.

The real star player under the vast umbrella of Mailchimp's Automations has to be their 'Customer Journey' feature. Mailchimp's AI has the power to learn from consumer behavior and ise personalized content. This tool allows startup businesses to gain a deeper understanding of their customer base and ise marketing strategies that are not only wide-reaching but also tailored and more likely to convert leads.

Another noteworthy feature is their 'Content Designer'. This tool seamlessly integrates AI to help design aesthetically pleasing and impactful email templates based on user data. It's like having a skilled graphic designer and a data scientist all bottled up into one tool!

Mailchimp also plays well with other software. Integration possibilities with platforms such as Canva, WordPress, Shopify, and even Facebook, make it an incredibly versatile machine learning tool to have in your marketing stack.

At its core, Mailchimp's Automations eases the burden of marketing for startups. Its dynamic AI capabilities help to streamline marketing operations and focus on what matters most – growing your business. As a startup, embracing automation can be one of the most significant steps you take towards success.

Unlocking the potential of Artificial Intelligence (AI) is no longer reserved for big corporations with large budgets. Instead, it’s accessible even to startups and small businesses, giving them a competitive edge in the ever-evolving realm of digital marketing. The trio of powerful tools - HubSpot's AI-Powered Marketing Tools, Phrasee, and Mailchimp's Automations - demonstrate the revolution that AI is bringing about in the world of digital marketing.

Each of these AI tools has unique capabilities that can boost your marketing efforts and help your business grow. HubSpot’s AI tools offer comprehensive solutions for content strategy, SEO, lead scoring, and more. Phrasee takes the guesswork out of email marketing copy with its AI-powered language optimization. And last but not least, Mailchimp’s Automations uses AI to simplify complex email marketing processes, saving you valuable time and energy.

While these tools are free, their return on investment can be substantial. They can drive more views to your site, increase conversion rates, and ultimately, amplify your revenue.

AI is not a magic bullet that can solve all your marketing problems. However, it's a powerful resource that can significantly optimize your marketing efforts. By exploring these free AI tools, you may find that they can revolutionize the way your startup approaches marketing, giving you a competitive edge in your industry.

In line with the changing dynamics of marketing, remember to continuously evolve your strategies and step up your game. Capitalizing on the benefits of AI can be a game-changer for your startup. Embrace it, and witness the growth it can bring to your venture.

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